About Driscoll's

Driscoll Strawberry Associates, Inc., founded in 1944, is the largest fresh berry company in the world offering premium quality fresh conventionally grown and organic strawberries, raspberries, blueberries and blackberries.  Driscoll’s has 100 years of specialized experience in the premium fresh berry business and is truly committed to its brand promise of providing Only the Finest Berries. ® Driscoll’s Research and Development department creates berries that are naturally bred to deliver a delightful eating experience (superior flavor, color, texture, etc.).  These plants are patented and provided to independent farmers in growing regions throughout the world, and the berries are sold under the Driscoll’s brand.  Driscoll’s berries are grown on five continents and it holds patents for its unique berry plant varieties in 41 countries.

Driscoll's is the leading purveyor of fresh strawberries, raspberries, blackberries, and blueberries. Family owned for over 100 years, Driscoll's has built upon the genetic work and innovation of our founders to fulfill our mission. We utilize traditional plant breeding methods (non-GMOs) to create plant varieties "genetic breeds" that produce the finest quality berries. This plant material is then patented, cultivated in Driscoll's nurseries, and supplied to our independent farmer partners around the world to grow Driscoll's brand berries.

Driscoll’s is headquartered in Watsonville, California and is allied with growers in many parts of the world.  Its global network of growers allows Driscoll’s to provide its customers and consumers with a year-round supply of all four berries.
Our Vision
"To become the worlds berry company, enriching the lives of everyone we touch"
Our Mission
To continually delight Berry Consumers through alignment with our Customers and our Berry Growers

Our Values
  • The passion to excel and accomplish great things
  • The humility to respect and learn from our colleagues and competitors
  • The trustworthiness that transforms our dependence upon one another into our greatest strength 
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